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bullet Marketing Basics for small business  
bullet Marketing Difference between the Small Businesses and Larger Companies
bullet Marketing Tips for small business
bullet Generate Ideas and Put It All together






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CareerXone offers marketing solutions to small & medium enterprise based on their requirements with low budget high impact marketing tips & strategies.




Marketing Basic for Small Business            

Marketing Basics

The essence of marketing is to understand your customers' needs and develop a plan that surrounds those needs to create your offers. Let's face it anyone that has a business has a need and desire to grow their business. The most effective way to grow and expand your business is by focusing on organic growth.

You can increase organic growth in four different ways….

  • Acquire more customers
  • Persuade each customer to buy more products
  • Persuade each customer to buy more expensive products or up selling each customer
  • Persuade each customer to buy more profitable products

How can you use marketing to acquire more customers?

  • Create a strategic plan and spend time researching and planning.
  • Guide your product development to reach out to customers you aren't currently attracting.
  • Price your products and services competitively.
  • Develop your message and materials based on solution marketing.










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